Industry & Business Awards

Pura is proud to have been repeatedly recognized by the industry and press for our innovation, environmental stewardship, and unique approach to both juvenile and adult drinking solutions. Note that none of these awards were "purchased" or paid for in contrast to some of our competitors who seek out recognition that is little more than a paid advertisement or sponsorship.


Top 50 Small Business in the US for 2009 (Intuit); 18 May 09

Intuit Inc. is a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals. Intuit's flagship products and services, including QuickBooks, Quicken and TurboTax software, simplify small business management, payroll and payment processing, personal finance, and tax preparation and filing. ProSeries and Lacerte are Intuit's leading tax preparation software suites for professional accountants. The company's financial institutions division, anchored by Intuit Financial Services, provides on-demand banking services to help banks and credit unions serve businesses and consumers with innovative solutions. Intuit was founded in 1983, is publicly traded on NASDAQ (INTU) and had 2011 revenue of $US3.9 billion.


Best Family Eco-Style Company 2010 (Working Mother Magazine); 18 Mar 10

Working Mother is a leading magazine catering to issues important to mothers who work outside the home. The publication has a reader audience of 2.2 million people.



Top Green Products of 2011 (NBC Chicago); 15 Jan 11

NBC is a nationally broadcast network owned by General Electric Corp. Channel 5 out of Chicago (WMAQ-TV) is an affiliate of NBC serving the third largest city in the United States.



2011 Top Choice Award (Creative Child Magazine); 27 Jun 11

Creative Child Magazine is a national bi-monthly publication that provides parents with the latest information on how to nurture their child's creativity. Each year Creative Child chooses products they feel are among the best in a variety of categories.




2011 SheKnows Parenting Award Nominee; 15 Sep 11

With over 55 million unique visitors, SheKnows is recognized among the top 3 properties for women. Recently honored by Forbes as one of the Top 100 Websites for Woman and one of the Top 10 Lifestyle Sites for women, SheKnows also received the 2010 OMMA Award for Web Excellence and has been named the No. 1 site for Family, Parenting and Women's Interests. Each year, the SheKnows Parenting Awards program seeks out products that have set themselves apart as a leader in the parenting industry. The goal of the awards is to give SheKnows readers all the information they need to make educated decisions in their everyday lives — particularly when it comes to their kids! Nominated products are reviewed by the SheKnows team of editors and hand-picked for quality, functionality, convenience and more.



The Soft Landing Seal of Approval; 18 Nov 11


The Soft Landing is a leading web site dedicated to reporting on the safest product for children. The Soft Landing has more than 20,000 unique visitors every month, and Alexa rating of 140,000, more than 5,800 Facebook followers and more than 10,700 Twitter followers.



Top Products of 2012 (American Baby Magazine as seen on the Today show); 3 Jan 12


American Baby magazine editor Jessica Hartshorn discussed her choice for the top baby products of 2012 on the nationally televised NBC news show Today on January 3, 2012


Green Business of the Year (Pacific Coast Business Times); 10 Feb 12

Selected by the editors as the Green Business of the Year in the Pacific Coast Business Times annual assessment of local family and closely held businesses



Must Have Baby Bottles of 2012 (Lil Sugar and Baby Center); 1 Mar 12

Sugar Inc is an online global network that's personally relevant to modern women everywhere. BabyCenter is the Web's #1 global interactive parenting network, it has nurtured more than 100 million parents since its launch in 1997. BabyCenter reaches over 78 percent of new and expectant moms online in the United States, and 7 in 10 babies born in the United States in 2009 were BabyCenter babies.



National Parenting Publications Awards 2012; 5 Apr 12

NAPPA's team of independent expert judges, along with family and child testers, select the most innovative and enduring products to be NAPPA winners in two annual competitions – Children's Products and Parenting Resources. Far more than a seal of approval, a NAPPA award signifies that a product has been rigorously evaluated against stringent criteria and stands out among hundreds of other products from around the world.